Amway is an American direct selling company that manufactures and sells over 450 health, beauty, and home care products. The company was founded in 1959 and now operates in over 100 countries, employing 16,000 staff who, in turn, support around 4 million business owners.
Around 2016, Amway needed to review its content authoring environment as the in-house team was doing a great deal of time-consuming custom development. There was also a large use of Flash which needed to be addressed for browser reasons. Initially, Amway considered self-hosting Adapt but didn’t have the required IT set-up needed to support it. They looked for a partner to not only license Adapt but to customize it in order to allow them to match the user interface of their existing content.